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On the 9th September Apple unveiled its latest smartwatch, the Apple Watch Series 10 alongside some other exciting releases such as the iPhone 16, AirPods 4 and a new version of AirPods Max with USB-C.

This highly anticipated release marks a significant milestone, as it celebrates the 10-year anniversary of the original Apple Watch. So naturally, we have been expecting big things from this new model!

From a sleeker design and a larger, brighter display to groundbreaking health features and fast charging, here’s everything you need to know about the Apple Watch Series 10.

Release and Availability

The Apple Watch Series 10 was released on 20th September 2024 and is now officially available to buy from the Apple Store.

Pricing for the GPS-enabled model starts at $399/ £399, while the cellular-enabled variant will set you back $499/ £499.

You can buy the S10 here from Amazon.

Here’s an article on the 5 things to love about the Apple Watch Series 10 by Mark Ellis.

Design and Display

One of the most striking features of the Apple Watch Series 10 is its design evolution. This model boasts the thinnest case ever seen on an Apple Watch, measuring just 9.7mm in thickness. Yet, despite its slimmer profile, the display has undergone a significant transformation, becoming the largest and most advanced ever featured on the wearable.

New Bands!

Apple has unveiled a range of new bands from Nike and Hermès.

The model is nearly 10 percent thinner than Apple Watch Series 7, Series 8, and Series 9, while offering all the advanced capabilities, adding new features, and maintaining an 18-hour battery life. An innovative metal back integrates the antenna into the housing of the device itself, combining the two layers into one. The back is perfectly matched in material, finish, and colour to the rest of the case, making it appear like the device is made from a single piece of metal.

This latest iteration of the wearable comes in three aluminium finishes: Jet Black, Rose Gold, and Silver.

3 Apple Watch S10 in a row in different colours.

The Series 10 introduces a wide-angle OLED display, offering up to 30% more screen real estate compared to previous generations. This expanded canvas not only allows for a more immersive viewing experience but also enables the display to extend further towards the edges of the case. The result is a more seamless, edge-to-edge aesthetic that gives the watch an even more refined appearance.

Furthermore, Apple has also engineered the display to be up to 40% brighter when viewed at an angle, making it easier to read your watch face even in bright, glare-filled environments.

Here is a table summarizing some of the Apple Watch Series 10 design features we’ve spoken about above:

FeatureApple Watch Series 10
Case Thickness9.7mm (thinnest case ever on an Apple Watch)
Display TypeWide-Angle OLED
Display SizeUp to 30% more screen real estate compared to previous generations
Display BrightnessUp to 40% brighter when viewed at an angle
Display AestheticEdge-to-edge design for a seamless, immersive experience
Design EvolutionLargest and most advanced display ever featured on an Apple Watch
Color OptionsJet Black, Rose Gold, Silver
Case MaterialsRecycled aluminum and recycled titanium options (as per general Series 10 information)

Specifications and Performance

The Apple Watch Series 10 boasts a significant performance upgrade, courtesy of the new S10 System in Package (SiP). This custom-designed chip enhances the overall efficiency and also unlocks a host of new capabilities.

One of the most notable improvements is the watch’s ability to charge significantly faster than its predecessors. The Series 10 can now reach an 80% charge in just 30 minutes.

In terms of battery life, Apple estimates the Series 10 to have a runtime of around 18 hours under normal usage conditions. However, the introduction of a new Low Power Mode promises to extend this figure to 36 hours.

Complementing the hardware upgrades, the Series 10 also ships with the latest software, watchOS 11. This software update brings a host of new features and enhancements.

Here’s a table summarizing the performance of the Apple Watch Series 10:

FeatureApple Watch Series 10
ProcessorS10 System in Package (SiP)
Charging Speed80% charge in 30 minutes
Battery Life (Normal Usage)Approximately 18 hours
Battery Life (Low Power Mode)Up to 36 hours
Operating SystemwatchOS 11
Notable ImprovementsEnhanced efficiency, faster charging, extended battery life, and new capabilities with watchOS 11

Health and Fitness Tracking

As always, the Apple Watch Series 10 places a strong emphasis on health and fitness tracking.

One of the most significant additions is the watch’s ability to detect signs of sleep apnea, a condition that affects millions of people worldwide, with an estimated 80% of cases going undiagnosed.

The Series 10 utilises its advanced accelerometer to monitor movement during the night, analysing the data every 30 days to provide users with a comprehensive report on their sleep patterns. This feature, however, is still pending FDA approval.

In addition to sleep apnea detection, the Series 10 also introduces new depth and water temperature sensors, making it an even more versatile companion for aquatic enthusiasts. Swimmers and divers can now easily track their depth and the temperature of the water they’re exploring, while the Tides app provides up-to-date information on beach conditions and surf spots.

The new Vitals app further enhances the watch’s health-tracking capabilities, offering a suite of advanced metrics and insights. Users can now monitor their training load, adjust their activity goals, and gain a deeper understanding of their overall well-being.

Connectivity and Intelligent Features

The Apple Watch Series 10 improves on its predecessor’s connectivity and intelligent features.

One of the standout additions is the ability to make and receive calls directly from the watch without the need to have your iPhone nearby. This cellular connectivity, combined with the watch’s built-in speaker and microphone, allows you to easily manage your communications on the go.

The Series 10 also introduces a new Translate app, which automatically adds a translation widget to your watch face when it detects that you’re travelling to a region with a different primary language. This feature, which can work offline, makes it easier than ever to navigate language barriers and communicate with locals.

Furthermore, the watch’s Precision Finding feature takes the guesswork out of locating your iPhone. By using the built-in Ultra Wideband chip, the Series 10 can provide you with the distance and direction to your missing device, making it easier to quickly track down.

Sustainability and Accessibility

The Series 10 Apple watch’s case is now made from 100% recycled aluminium or 95% recycled titanium, reducing the environmental impact of its production.

Apple has also introduced the ability to configure any Apple Watch in any material or finish to be carbon neutral.

Apple has also introduced the ability to configure any Apple Watch in any material or finish to be carbon neutral.

Accessibility has also been a key focus for the Series 10, with built-in features like AssistiveTouch, VoiceOver, and wheelchair workouts ensuring that the watch is inclusive for users of all abilities.

Pricing and Purchasing Options

The Apple Watch Series 10 hit the shelves on September 20th.

The GPS-enabled model starts at $399/ £399, while the cellular-enabled variant will set you back $499/ £499.

In addition to the standard purchasing options, Apple is also offering a range of flexible financing and trade-in programs to make the Series 10 more accessible to a wider audience. Customers can take advantage of Apple Card Monthly Installments, which allow them to pay for the watch over time, interest-free. Those with eligible devices can also trade them in to receive credit towards their new Apple Watch purchase.

For added convenience, Apple is providing a variety of delivery and pickup options, including two-hour delivery from an Apple Store, free next-day shipping, and the ability to collect your new watch from a nearby retail location.

Comparison to Previous Models

As the latest iteration in the Apple Watch lineup, the Series 10 introduces a host of improvements and refinements over its predecessors.

Curious about older models?

Here’s our Apple Watch Series 8 vs Series 9: Six Month Comparison article.

To help you better understand the key differences, here’s a detailed comparison table comparing the Apple Watch Series 9 and the Apple Watch Series 10.

FeatureApple Watch Series 9Apple Watch Series 10
Display SizeUp to 45mmUp to 49mm
Display TypeOLEDWide-Angle OLED
Display BrightnessUp to 1000 nitsUp to 2000 nits
Display Viewing AngleUp to 40% brighter
Case Thickness10.7mm9.7mm
ProcessorS9 SiPS10 SiP
Charging Speed33% in 30 minutes80% in 30 minutes
Battery Life (Normal Usage)Up to 18 hoursUp to 18 hours
Battery Life (Low Power Mode)Up to 36 hoursUp to 36 hours
Sleep Apnea DetectionYes (pending FDA approval)
Depth and Water Temperature SensorsNoYes
Cellular ConnectivityOptionalOptional
Translate AppNoYes
Precision FindingNoYes
Recycled Materials100% recycled aluminum100% recycled aluminum or 95% recycled titanium
Carbon Neutral ConfigurationYesYes

As you can see, the Apple Watch Series 10 brings a host of significant upgrades, from a larger and brighter display to enhanced health-tracking capabilities and faster charging. These improvements, coupled with the sleeker design and new intelligent features, make the Series 10 a truly compelling upgrade for both new and existing Apple Watch users.

Some images courtesy of Apple.

Melodie Karczewski has been Content Manager at MarkEllisReviews.com for a year and her contributions have already made a strong impact on the site. Before joining, Melodie worked as a freelance writer, specializing in tech and consumer product reviews. Her ability to break down complex technical details into clear, engaging content has made her an invaluable addition to the team. Melodie’s background in writing for a variety of platforms has given her a versatile skill set, allowing her to adapt her writing style to fit the needs of different audiences. When she hasn’t got her head in a product specification table, Melodie can be found writing her own screenplays, watching The Office (US version, obviously) and napping with her dog Finch.

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